Most recent posts
Want to reach beyond your newsroom’s bubble and biases? Apply for free training and coaching
Thanks to a $30,000 sponsorship from the Knight Foundation, Trusting News is offering free...
Republish this checklist for identifying credible creators
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. You might...
Congratulations to the 2026 Advancing Democracy Innovation Fund Recipients
Since 2022, the Advancing Democracy program has helped dozens of newsrooms and hundreds of...
_________________________________________________________________________
Newsroom case studies
See how newsrooms talk publicly about improving diversity in their coverage
Talking publicly about diversity issues can be challenging. But, as with anything journalists do,...
How to engage and reach new audiences with postcards and snail mail
Listening is a crucial component when it comes to building new audiences. We have research...
Journalists from around the world are creating products to create transparency and build trust with their communities
Through the Leap innovation training program, The International Center for...
_________________________________________________________________________
Trust Tips newsletter
How do you know something is true? Bring your receipts
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. Part of the...
In AI age, explain how you verify visuals
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. The sheer...
Acknowledge fair criticism and skepticism
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. Note: This is...
_________________________________________________________________________
Research
How journalists can better understand, confront news avoidance
As journalists, we’re providing a service we think of as a public good. We believe we’re offering...
What are the impacts of newsroom training to reimagine political coverage?
The past few years have seen a surge in newsroom cohorts and training programs to help upskill and...
How to create an FAQ about your reporting
There is a lot the public doesn’t know about how journalism works. That’s reasonable when you...
_________________________________________________________________________
Resources
How newsrooms can use a checklist to avoid polarization in political coverage
Some of these Advancing Democracy newsrooms used the checklist while covering the election and politics in late 2023. The journalists were asked to take notes on which stories they used the checklist for and answer questions about any changes they made related to sourcing, language (in the story and headline) and story framing.
Use these checklists to start (or level up) your trust building
The start of a new year usually is accompanied by a slew of new priorities, KPIs and goals for newsrooms. On top of that, it’s an election year. We know there are many things (rightfully) demanding priority and your attention. As journalists who care about...
Get on the record about how you cover democracy
Don’t give up on people who have low trust in your work














