Most recent posts
Demystify AI for your community
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. We’ve been...
How Correio Sabiá engaged readers in conversations about AI
Part of public service journalism is identifying your audience’s information needs and finding...
Go beyond AI use disclosures and policies to build trust
We know people are skeptical about journalists using AI. That’s why, in the past few weeks of...
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Newsroom case studies
How Correio Sabiá engaged readers in conversations about AI
Part of public service journalism is identifying your audience’s information needs and finding...
How a local reporter made gun coverage hearable across the political spectrum
Note from Trusting News: John Diedrich is an investigative reporter at the Milwaukee Journal...
How an ecosystem approach to change in local news is benefitting news consumers in Oklahoma
Today’s local news landscape is complicated and messy, and a lot of words are being written about...
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Trust Tips newsletter
Demystify AI for your community
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. We’ve been...
Go beyond AI use disclosures and policies to build trust
We know people are skeptical about journalists using AI. That’s why, in the past few weeks of...
Disclose AI use (even if it hurts trust)
We’re excited to share we have new research about how audiences are responding to AI use in news....
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Research
New research: How AI disclosures in news help — and also hurt — trust with audiences
News consumers are skeptical, uncomfortable and worried about AI, and many people bring those...
Reflections from journalists: What we learned talking about news avoidance and LGBTQ+ coverage
This post was written by Trusting News research partner Patrick R. Johnson. Johnson, Ph.D., MJE,...
Meet the 10 newsrooms testing AI disclosures alongside Trusting News
Trusting News is excited to announce the 10 newsrooms participating in research and...
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Resources
AI Resource: Sample language to include in AI use disclosures
This resource has tested language to help journalists disclose AI use in their journalism with a focus on human involvement and ethical standards.
Trusting News AI Resource: Use these questions to see what your news consumers think about AI
Using AI? Use these questions to check in with your audience about how they feel about your AI use
Trusting News AI Resource: Spotting and disclosing AI in news content you don’t control
If a news consumer suspects AI use in content published on your website, in your newsletter, on your social feeds or on-air, they will associate that with you — whether it was from an outside vendor or your in-house team.