Most recent posts
6 data points every journalist should know
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here.We’re always...
Unpack labels we assume everyone understands
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. Even...
Which sources do you trust? Copy these NYT explainers
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. When you’re...
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Newsroom case studies
How Correio Sabiá engaged readers in conversations about AI
Part of public service journalism is identifying your audience’s information needs and finding...
How a local reporter made gun coverage hearable across the political spectrum
Note from Trusting News: John Diedrich is an investigative reporter at the Milwaukee Journal...
How an ecosystem approach to change in local news is benefitting news consumers in Oklahoma
Today’s local news landscape is complicated and messy, and a lot of words are being written about...
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Trust Tips newsletter
6 data points every journalist should know
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here.We’re always...
Unpack labels we assume everyone understands
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. Even...
Which sources do you trust? Copy these NYT explainers
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. When you’re...
_________________________________________________________________________
Research
AI research with LMA newsrooms’ audiences reinforces need for transparency
For a year and a half, Trusting News has been working with newsrooms to learn how audiences...
AI Resource: Sample language to include in AI use disclosures
Research shows news consumers want to know when AI was used in news. When asked what they want to...
New research: How AI disclosures in news help — and also hurt — trust with audiences
News consumers are skeptical, uncomfortable and worried about AI, and many people bring those...
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Resources
Show you’re trustworthy: An ethics checklist for creator journalists
This checklist not only walks creator journalists through the basic ethics of journalism, but also includes information for how they can make those ethics and credibility clear to their audience.
AI Resource: Sample language to include in AI use disclosures
This resource has tested language to help journalists disclose AI use in their journalism with a focus on human involvement and ethical standards.
Trusting News AI Resource: Use these questions to see what your news consumers think about AI
Using AI? Use these questions to check in with your audience about how they feel about your AI use