What do you stand for? Can you boil it down? And do you share it with your community (in ways other than hoping they’ll find it on your website)?
Fell flat
Fresno watchdog story
Remind your community about your mission and purpose. Tell them you work on behalf of the public. Use specific language and strong words, like watchdog and investigation, rather than hoping those concepts are clear.
Fresno reporter local spirit
Fresno reporter prep sports
Fresno reporter music authority
Fresno Alzheimers
Fresno college freshmen
Fresno 911 families
Fresno kid president tweet
Fresno Yahoo tips
Fresno contact us gif
Fresno selfie day
Fresno heat wave tips
Fresno new location
Fresno bond approval
Fresno religion professor
Ogden behind the scenes pornography
Ogden behind the scenes food safety
Ogden behind the scenes orchard
Ogden behind the scenes stadium
Ogden story ideas 0526
Ogden big question county commissioner
Ogden letters pen sword
Ogden 3 ways to contact
Ogden police videos technology
Ogden sports invite video
Ogden letter invite
WCPO addicts 911
WCPO subway column
WCPO summer jobs
WCPO Cincinnati Gardens
WCPO Gary Marshall
WCPO weather driving
WCPO football is great
WCPO fall share
WCPO job fair tagging
FW coach caption
FW gmail up
A Plus Saul united link
A Plus Tanzania
A Plus teen pregnancy
A Plus eating disorders
A Plus Saul behind the scenes
A Plus Independence Day
A Plus guy makeovers
A Plus runway invite
A Plus millennial video
A Plus other channels list May
Enid newspaper history
The Enid newsroom has a story to tell about how long the paper has been a part of the community’s life.
Enid textcaster
Enid endorsements
Enid earthquake explanation
Enid animal adoption
Enid leukemia
Enid election budget
Enid online poll
Enid Facebook video
Enid active shooter
Enid try digital edition
Enid Barbies
Enid newsroom pic
Enid ways to contact
Enid we appreciate you
Newsy Trump coverage
Look for chances to tie individual coverage to your organization’s mission. In this case, Newsy didn’t just share a fact check. They used the words “fact check” to make sure the point came across, and they reinforced their core principles.