Most recent posts
New Toolkit from Lenfest Institute, Trusting News and Project C helps funders support creator-model journalism
The Lenfest Institute for Journalism, Trusting News and Project C and are excited to launch a...
Fake news can be hard to spot. Let’s make it easier.
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here.I got tricked...
Go further than these CBS and MSNBC values statements
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. The news...
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Newsroom case studies
How one investigative news team explained their goals, mission and reporting process
We know from user research that news consumers value depth. We also know that people say...
Build trust with your photos and videos
When journalists tell stories through visuals, there are a lot of options for where to turn. There...
Here’s what people with low trust in news learned attending a morning TV news meeting
At Trusting News we know audiences notice what stories get covered by news organizations...
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Trust Tips newsletter
With traumatic visuals, explain your decisions
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. If you...
Demystify AI for your community
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. We’ve been...
Go beyond AI use disclosures and policies to build trust
We know people are skeptical about journalists using AI. That’s why, in the past few weeks of...
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Research
New research shows how journalists can connect with conservatives and right-leaning audiences
At Trusting News, rather than accepting distrust in journalism, we work to better understand it so...
Journalists, hold yourself accountable for earning the trust of BIPOC communities. This rubric will help.
In our work with newsrooms, there are ideas we recommend that are almost universally applicable...
Here’s what a newsroom survey reveals about the public’s confusion, frustration and trust
There’s a lot of public confusion around how we as journalists do our job. But the good news is...
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Resources
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