Most recent posts
AI research with LMA newsrooms’ audiences reinforces need for transparency
For a year and a half, Trusting News has been working with newsrooms to learn how audiences...
Ask your audience these questions about your use of AI
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. For a year...
Connect immigration coverage to democratic principles
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here.Many people have...
_________________________________________________________________________
Newsroom case studies
Define and share your mission for covering the election
This post will continue to be updated with new examples. Does your audience know about your goals...
How journalism students are using audio boxes to explain their reporting process
At Trusting News, one of the key strategies we help newsrooms with is explaining their reporting...
Why the Keene Sentinel disabled commenting on certain Facebook posts
It’s all too common for comment sections connected to news stories — on their own platforms and on...
_________________________________________________________________________
Trust Tips newsletter
Fake news can be hard to spot. Let’s make it easier.
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here.I got tricked...
Go further than these CBS and MSNBC values statements
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. The news...
See two ways journalists showed their process with Kirk coverage
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. We know sharing...
_________________________________________________________________________
Research
Research insights: What we learned testing an anti-polarization checklist with news consumers
This post was written by Trusting News research partners Joshua...
Advice from journalists: Why and how we’re depolarizing our news
At Trusting News we wanted to see how journalists would feel after committing to using a...
Here’s what people with low trust in news learned attending a morning TV news meeting
At Trusting News we know audiences notice what stories get covered by news organizations...
_________________________________________________________________________
Resources
Reinvent your crime coverage to build trust
Do your public safety stories paint an accurate picture of life in your community? This post guides you through an assessment that will help you move toward coverage that builds trust.
Journalists, hold yourself accountable for earning the trust of BIPOC communities. This rubric will help.
In our work with newsrooms, there are ideas we recommend that are almost universally applicable when it comes to demonstrating credibility and earning trust with a community. They include doing a better job explaining journalism ethics, a newsroom’s mission, funding,...













