When faced with a big story, journalists know how to mobilize. We quickly identify angles, send staffers to key locations and set up a system for producing and editing content back in the newsroom. Do most news consumers understand what a commitment of resources that is? Of course not — any more than most of us understand everything that happens at an MLB ballpark on opening day, behind the scenes at a church on Christmas Eve or with a construction crew building a housing development. Unless you’ve been through it, you just can’t picture it. What if offering a window into the complexity of your work could help lend credibility and inspire an appreciation for the efforts? More from this edition can be found here and to receive the tips in your inbox each week click here.
