Most recent posts
Trust Tips: Notice how news influencers format content
In last week’s newsletter, we looked at the tone and style of content creators who share...
Trust Tips: Copy content creators’ tone and style
If newsrooms weren’t paying much attention to content creators before the election, a lot sure are...
Research: Reflection key for journalists seeking to build trust
Correction: An original version of this report incorrectly described an example from the Idaho...
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Newsroom case studies
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Trust Tips newsletter
Copy these 5 things from Capital B’s and WITF’s election FAQs
We’ve written a lot lately about how newsrooms should get on the record about their approach to...
Add transparency on air in these 4 ways
More people get news from TV than from radio or print. And when it comes to access to news across...
Use video to explain ballot initiatives and candidate viewpoints
Think about the election reporting you produce or consume. It probably contains information about...
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Research
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Resources
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