As the coronavirus outbreak spread and the number of news updates increased, the Coloradoan reminded their audience of their mission to keep the public informed. They did this by putting an editor’s note at the top of their coverage: “As the coronavirus outbreak continues to evolve, we don’t want you to panic. In fact, quite the opposite, ” the note read. “That’s why the Coloradoan is committed to providing you with accurate, up-to-date information so you can make informed decisions on issues affecting you and the people you love.” The editor’s note also let readers know they were providing all content related to the coronavirus for free as a community service, but they also directly asked readers to support their important work by subscribing to the paper.

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