Coloradoan shares mission during Coronavirus outbreak

As the coronavirus outbreak spread and the number of news updates increased, the Coloradoan reminded their audience of their mission to keep the public informed. They did this by putting an editor’s note at the top of their coverage: “As the coronavirus outbreak continues to evolve, we don’t want you to panic. In fact, quite the opposite, ” the note read. “That’s why the Coloradoan is committed to providing you with accurate, up-to-date information so you can make informed decisions on issues affecting you and the people you love.” The editor’s note also let readers know they were providing all content related to the coronavirus for free as a community service, but they also directly asked readers to support their important work by subscribing to the paper.
mollie@trustingnews.org | + posts

Project manager Mollie Muchna (she/her) has spent the last 10 years working in audience and engagement journalism in local newsrooms across the Southwest. She lives in Tucson, Arizona, where she is also an adjunct professor at the University of Arizona’s School of Journalism. She can be reached at mollie@trustingnews.org and on Twitter @molliemuchna.

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