WITF asked their users for feedback in a simple, yet effective way by posing two questions at the end of stories on its website: “Have a question about this story? Do you see something we missed? Send an email to…” If we ask for feedback, we often don’t focus on what we may have missed. By doing so, you are letting users see you want to know how the story could have been better and are willing to make stories the best they can be.