Annenberg Media updated their “about” section on their YouTube channel to explain a new series they were launching called “Full Disclosure.” They told users, “We want you to trust us. We’re pulling back the curtain on the decisions that go into reporting and publishing stories at Annenberg Media…” The description provides clarity for the user while the newsroom capitalizes on a simple branding opportunity offered by the social platform.
Annenberg Media updated their “about” section on their YouTube channel to explain a new series they were launching called “Full Disclosure.” They told users, “We want you to trust us. We’re pulling back the curtain on the decisions that go into reporting and publishing stories at Annenberg Media…” The description provides clarity for the user while the newsroom capitalizes on a simple branding opportunity offered by the social platform.