Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: A Plus Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: A Plus Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Newsroom: Fort Collins Coloradoan Type of post: Video Followers: Less than 50,000 Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: Fort Collins Coloradoan Type of post: Video Followers: Less than 50,000 Users often like to share things that are consistent with their values. It helps them build their social media persona. Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Fresno Bee Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Kansas City Star Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: A Plus Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Newsroom: Fort Collins Coloradoan Type of post: Video Followers: Less than 50,000 Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: Fort Collins Coloradoan Type of post: Video Followers: Less than 50,000 Users often like to share things that are consistent with their values. It helps them build their social media persona. Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Fresno Bee Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Kansas City Star Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Deploy your fans Newsroom: Fort Collins Coloradoan Type of post: Video Followers: Less than 50,000 Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: Fort Collins Coloradoan Type of post: Video Followers: Less than 50,000 Users often like to share things that are consistent with their values. It helps them build their social media persona. Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Fresno Bee Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Kansas City Star Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Deploy your fans Editor's observation: Especially successful Newsroom: Fort Collins Coloradoan Type of post: Video Followers: Less than 50,000 Users often like to share things that are consistent with their values. It helps them build their social media persona. Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Fresno Bee Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Kansas City Star Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your value with content• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Fresno Bee Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Kansas City Star Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Kansas City Star Type of post: Video Followers: 50,000 to 200,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful Newsroom: KLRU Type of post: Boosted post, Video Followers: Less than 50,000 What does your audience want to talk about? How can you tap into their outrage, pride, nostalgia or excitement? Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: KLRU Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Boosted post, Video Followers: 200,000+ When appropriate, write with humanity or personality, in a way that acknowledges your users’ emotions around a topic. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your story process• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Newsy Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Interact like a human Editor's observation: Especially successful Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to explain your storytelling approaches. Link to original post Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your story process• Strategy: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: Newsy Type of post: Comment interaction, Video Followers: 200,000+ Look for opportunities to take users behind the scenes or explain your storytelling approaches. Also, stay involved in the conversations you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your story process• Strategy: Tell your story Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Stay involved in the conversation you host. Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Consider using video instead of text or links to get across quick facts. This post performed more highly than the newsrooms that addressed Facebook’s algorithm changes in other ways. Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your story process• Strategy: Tell your story Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Share yourselves and your process Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Especially successful, Steal this idea Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Also, questions that are personal or especially controversial work best if your users already are used to talking to you. You might need to build up to these conversations if you want them to be constructive. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Watch how users share your posts. Sometimes the best conversation happens on their shares, not on the original post. Link to original post Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Invite and value interaction Editor's observation: Fell flat Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Invite and value interaction Newsroom: Ogden Standard Examiner Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: Religion News Service Type of post: Video Followers: Less than 50,000 When you share content, include what about that content provides value to users. Demonstrate your commitment, expertise, values, etc. Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Deploy your fans Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Try suggesting specific types of friends users might want to share with, in terms of demographics, interests, opinions, etc. Link to original post Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your story process• Strategy: Tell your story Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your value with content• Strategy: Tell your story Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Point out your staff members’ expertise. Link to original post Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share yourselves and your process Editor's observation: Steal this idea Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Look for opportunities to take users behind the scenes or explain your storytelling approaches. Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Link to original post Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your value with content• Strategy: Tell your story Editor's observation: Especially successful Newsroom: St. Louis Magazine Type of post: Video Followers: Less than 50,000 Explicitly state what gives your brand or your staff members credibility. Link to original post Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Share your value with content• Strategy: Tell your story Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Deploy your fans Editor's observation: Fell flat Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Engage authentically• Strategy: Host conversation Newsroom: WCPO Type of post: Video Followers: 200,000+ Link to original post Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
Theme: Deploy your fans Editor's observation: Especially successful Newsroom: WCPO Type of post: Video Followers: 200,000+ Some users value being a source of information for their friends. It can be effective to emphasize when you have news people will be eager to hear or practical information that will be especially useful. Link to original post
