Milwaukee Journal Sentinel explains visuals aren’t altered

When accusations of local journalists altering a photo at a rally were being widely spread on Facebook, the Milwaukee Journal Sentinel wrote a story that gave a step-by-step look at their reporting process and what actually happened. The story explains how the rumors started, why they gained traction and ends with a plea to the public to help the paper correct misinformation if readers see the rumors on social media. “It is unethical and a violation of Journal Sentinel policy to alter, manipulate or change a news photograph in any way beyond basic toning for reproduction,” the story states. “The Journal Sentinel asks people of goodwill to share the truth about this photo if they see false accusations being shared by friends on their Facebook feeds or other social networks.”

Project manager Mollie Muchna (she/her) has spent the last 10 years working in audience and engagement journalism in local newsrooms across the Southwest. She lives in Tucson, Arizona, where she is also an adjunct professor at the University of Arizona’s School of Journalism. She can be reached at and on Twitter @molliemuchna.

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