Most recent posts
Apply to join Trusting News’ paid newsroom cohort on AI transparency
Trusting News is excited to announce a new opportunity for newsrooms to participate in our...
Trust Tips: Notice how news influencers format content
In last week’s newsletter, we looked at the tone and style of content creators who share...
Trust Tips: Copy content creators’ tone and style
If newsrooms weren’t paying much attention to content creators before the election, a lot sure are...
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Newsroom case studies
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Trust Tips newsletter
Copy PolitiFact’s approach to building trust with casual users
Something we remind newsrooms of often is that the majority of people who interact with your news...
Use viral photos as a chance to explain visuals
Lots of people question whether the images they see online are real or not. These concerns are not...
How journalists can better understand, confront news avoidance
As journalists, we’re providing a service we think of as a public good. We believe we’re offering...
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Research
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Resources
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