Most recent posts
Deadline extended: Apply to join new paid Trusting News initiatives focused on educating the public about AI
Our research shows that people want to be educated about AI and that they would welcome that...
Disclose AI use (even if it hurts trust)
We’re excited to share we have new research about how audiences are responding to AI use in news....
Engage with your audience before, during and after you use AI
We’re excited to share we have new research about how audiences are responding to AI use in news....
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Newsroom case studies
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Trust Tips newsletter
Rethink some word choices to be more hearable
Want to get this Trust Tips newsletter in your inbox each Tuesday? Subscribe here. At a...
Explain where story ideas come from
When journalists ask the public for feedback, one question just about always appears on the list...
Copy these ways to tell the story of your team
Your journalists can be your strongest trust-building asset, especially if your audience gets to...
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Research
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Resources
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