KPRC in Houston created online profiles for each of the station’s reporters. Each bio included the reporter’s credentials, as well as highlighted their personality, inviting people to get to know them as real people. Publishing short bios like these is an easy way to create trust and build credibility with your audience. This work was done independently from Trusting News but embodies the work we do.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.