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Helping journalists earn news consumers’ trust

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Results

Theme: Share your value as stand-alone post

Themes:
  • Ethics and values
    • Brand mission and story
    • Community investment

  • How News Works
    • Why news matters

  • Newsroom:
    Fresno Bee

    Fresno bee advocate

    What do you stand for? Can you boil it down? And do you share it with your community (in ways other than hoping they’ll find it on your website)?

    Fresno bee advocate

    What do you stand for? Can you boil it down? And do you share it with your community (in ways other than hoping they’ll find it on your website)?

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    Themes:

    Fresno reporter local spirit

    Fresno reporter local spirit

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    Themes:
    Look for opportunities to productively challenge trollish comments. It respects the participation of the more constructive commenters.
    Look for opportunities to productively challenge trollish comments. It respects the participation of the more constructive commenters. Also, explicitly state what gives your brand or your staff members credibility.
    Look for opportunities to productively challenge trollish comments. It respects the participation of the more constructive commenters.
    Look for opportunities to productively challenge trollish comments. It respects the participation of the more constructive commenters. Also, explicitly state what gives your brand or your staff members credibility.
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    Themes:
    A Plus nature
    What do you hope your stories help people do? Make an image out of it.
    A Plus nature
    What do you hope your stories help people do? Make an image out of it.
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    Themes:

    A Plus music

    A Plus music

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    Themes:
    A Plus happy today
    What do you hope your stories help people do? Make an image out of it.
    A Plus happy today
    What do you hope your stories help people do? Make an image out of it.
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    Themes:

    A Plus positivity key

    A Plus positivity key

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    Themes:

    A Plus your happiness

    A Plus your happiness

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    Themes:
    • Ethics and values
      • Community investment

    Enid newspaper historyThe Enid newsroom has a story to tell about how long the paper has been a part of the community’s life.

    Enid newspaper historyThe Enid newsroom has a story to tell about how long the paper has been a part of the community’s life.

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    Themes:

    Enid make a difference

    Enid make a difference

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    Themes:

    Enid animal videos

    Enid animal videos

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    Themes:

    Enid newsroom pic

    Enid newsroom pic

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    Themes:

    Enid we appreciate you

    Enid we appreciate you

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    Themes:
    • Engaging with Users
      • Comments

  • Who are the Journalists?
    • Journalists are People Too

  • Newsroom:
    Newsy
    Newsy women 2
    Demonstrate how your values reflect your mission or your relationship to your community.
    Newsy women 2
    Demonstrate how your values reflect your mission or your relationship to your community.
    Themes:
    STL old breakfast
    Demonstrate your commitment to and relationship with your community.
    STL old breakfast
    Demonstrate your commitment to and relationship with your community.
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    Themes:

    STL Blues local

    STL Blues local

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    Themes:

    STL thing to do no link

    STL thing to do no link

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    Themes:
    • Who are the Journalists?
      • Journalists are People Too
      • Journalists' credibility

    Newsroom:
    St. Louis Magazine
    STL staff photo
    Point out your staff members’ expertise.
    STL staff photo
    Point out your staff members’ expertise.
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    Themes:

    RNS variety

    RNS variety

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    Themes:
    RNS messy
    Point out your staff members’ expertise.
    RNS messy
    Point out your staff members’ expertise.
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    Themes:

    RNS awards

    RNS awards

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    Themes:

    RNS globe

    RNS globe

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    Themes:

    RNS atheism

    RNS atheism

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    Themes:
    RNS Malala
    Demonstrate how your values reflect your mission or your relationship to your community.
    RNS Malala
    Demonstrate how your values reflect your mission or your relationship to your community.
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    Themes:

    CO questions

    CO questions

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    Themes:
    CO scholarships
    Demonstrate how your values reflect your mission or your relationship to your community.
    CO scholarships
    Demonstrate how your values reflect your mission or your relationship to your community.
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    Themes:

    CO churchill

    CO churchill

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    Themes:

    CO flames

    CO flames

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    Themes:
    • Who are the Journalists?
      • Journalists' credibility

    Newsroom:
    The Coloradoan
    CO experience
    Explicitly state what gives your brand or your staff members credibility.
    CO experience
    Explicitly state what gives your brand or your staff members credibility.
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