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Our Trust Tips newsletter provides one actionable tip for earning trust each Tuesday.
Below you’ll find some highlights from our newsletter archives. For more, see a list of our latest newsletter editions or browse our entire newsletter archive.
Start here, with these newsletter editions:
- Make listening part of your newsroom routine
- Quit asking for “feedback” and “story ideas”
- How to inject transparency into daily coverage
- Explain what you do — and don’t — cover
- If you strive for fairness, tell your audience
- Acknowledge when you mess up
And check out this recent series on news avoidance:
- Learn about news avoiders with this guide
- Tell news avoiders these things about your journalism
- Adapt your products for news avoiders in three ways
Latest newsletter editions
Use video to explain ballot initiatives and candidate viewpoints
Think about the election reporting you produce or consume. It probably contains information about...
Copy PolitiFact’s approach to building trust with casual users
Something we remind newsrooms of often is that the majority of people who interact with your news...
Use viral photos as a chance to explain visuals
Lots of people question whether the images they see online are real or not. These concerns are not...